Lead Your Business, Love Your Lifestyle and Be a Light - The International Association of Wellness Professionals

Attention Holistic Practitioners and Coaches who want to reach six figures and beyond this year while following their passion, loving their lifestyle and serving the world in a big way!

Lead Your Business, Love Your Lifestyle and Be a Light! Holistic Business Mastery & Mentorship Program with Suzanne Monroe

Dear Holistic Health and Wellness Professional,

It’s an exciting time! A new year has arrived and with it, a clean slate lies before you.

What you decide to make of this year is up to you. I know you probably have big goals in mind!

I also know you’re probably busy getting down to your plans for growing your business this year. So I won’t waste your time. I just have one simple question for you.

What did you experience last year that you don’t want to experience again this year?

It’s am important question to answer because sometimes we need to know what we
don’t want more of, so we can start deciding what we do want to bring into our lives.

Did you spend a lot of time last year….

• Wondering how to attract the right clients, or maybe, just any clients at all?
• Stressing out wondering how to pay the bills and stay in business without having to go back and get a “real” job?
Comparing yourself to other coaches and practitioners who seemed to have it all
together and Wishing you were one of them?
• Listening to lots of advice about how to grow your business that seemed conflicting and then getting lost in overwhelm?

If that sounds like your 2011, then now’s the time to leave it all behind and start to focus on what you DO want so you can bring that into your business and life NOW. If you want to do that at super-speed, then join me in the movement of 2012 that’s underway….

What’s the Movement of 2012?

You probably know that 2012 is set to be a transformational year. One of big shifts. And that means not just in your personal life, but in your business life, too. In fact, Holistic Entrepreneurs are poised to be a part of a major surge in transformation as we step in to this new year. It’s exciting, isn’t it?

So what are these shifts really about?

The shifts are about change in the way people think and act. Change in the way people choose to behave, choose to spend and choose to live each day.

The changes are about TRANSFORMATION. From the inside out. People are either going to claim a new way of living or choose to remain the same.

And millions of people are ready for transformation and recreating themselves. They are ready to embrace this time and finally leave behind things that aren’t working for them, like poor health, bad relationships, negativity and stress.

Some gurus are saying that this new era is actually called the Transformation Age!

What does this all mean for you?

Well, two important things. Really important things, actually.

Two important things you must know…

Important thing #1 –

This transformational time means that there are millions of people who are going to choose to EVOLVE. And in order to evolve they need support and guidance. They need someone to lead them, guide them and walk with them holding their hand to make these profound shifts in their life.

All of these people are actually looking for coaches, guides, healers and practitioners to support them in getting to this new level of awareness and well-being.

As a coach or practitioner, this is your time to shine! People are ready to make
shifts and they need YOU and YOUR WORK to help them.

Important thing #2 –

Since this year is about transformation for millions of people and your work can help them, you also have to be ready to transform. If you want to be perfectly positioned to support those who are ready to be supported, you’ll want to make sure you have the right tools and training.

Are you ready for this?

Knowing these two important things about the year ahead, you’ll want to ask yourself this next BIG question:

“Will this be the year that I finally take my purpose to the next level so that I can truly support others to transform their lives at this critical time AND am I willing to fully immerse myself in this process so I can be a light for others and be the fullest expression of myself through my business?”

If you answered “Yes!” to that BIG question, most likely you know that to reach your goals and get to where you’re going, you’ll need support and guidance from someone who has gone before you to get to where you want to be.

Because no successful Holistic-preneur ever created success alone. It’s a fact.

No successful Holistic-preneur, coach or practitioner ever become the best version of themselves through their business without guidance and accountability, support or someone to show them the way.

Each one of us, myself and my colleagues included, have had mentors, masterminds
and lots of Business Love along the way to get us to where we are now.

There’s just no way around that. And believe me, you wouldn’t want it any other way. Because it’s a lot more fun to have unconditional support on your journey rather than be in the trenches in overwhelm trying to figure it all out on your own, don’t you agree?

I’m speaking from experience on this one…

I used to really struggle in my business. As a holistic nutrition coach, I had a huge passion for what I was doing and wanted to help lots of people. But because I didn’t have mentors and supportive, big-thinking peers around me, I took baby steps for awhile.

The teeny-tiny baby steps kept me playing small, led me to fear, overwhelm, struggle and more of the same every day. I almost gave up on my passion!
But then I decided that I wasn’t going to give up, no matter what. I was going to find someone to show me the way.

That when I took two Huge Leaps. First, I hired a mentor. Second, I surrounded myself with a mastermind of like-minded peers who were doing big things. My mentor guided me to move from struggle to success. And my mastermind helped to shine a light on my fears and remind me of what I said I really wanted. These two leaps changed my business and my life, literally, forever.

In fact, my business started to move not in baby steps but in huge leaps. Everything started to change, including:

• I stopped over-thinking everything and finally took the right action
• I moved from a part-time passion to a full-time career….and better yet, with part-time hours….I learned how to do more of what I loved while working less, helping more people, and making more money
I stopped hiding out and playing small and instead gained confidence with my message
• I began attracting the best clients who I loved to work with and who paid me handsomely for my services

Now, this is pretty crazy……

Now I’m about to tell you something pretty crazy here. Ready? Here it is…

You’re not in the business of holistic health.


That’s right, you’re not in business as a coach or holistic practitioner or whatever your profession is.

You’re actually in the business of Marketing.

See, one of the things I learned from my first mentor was that I wasn’t in the business of health and nutrition coaching. I had to start seeing myself in the business of Marketing.

That meant I was in the business of Marketing my health coaching business.

It took awhile for that one to sink in. I know you feel the same.

You love what you do, you’re passionate about health and wellness and helping people….not trying to market something to them, right?

But here’s something you have to know…..

If you don’t learn how to effectively market your passion, you won’t be able to DO your passion.

It’s just a plain and simple fact.

It’s easy to feel a little sad about this, or let’s face it, downright depressed! I mean, no one ever told you when you got trained to be a health expert that you’d have to be in the business of marketing, did they?

But I’m sure you’ve noticed if you’ve been in business for anytime now, whether 3 years, 3 months or even 3 weeks….if you don’t know how to Market your business, you won’t be able to help very many people.

It’s need-to-know information if you want to be able to really serve others with your passion.

The Four Secrets that Successful Holistic-Preneurs Know…

So if you love helping people and love your passion, but you really don’t love all of the marketing and business stuff about your business, what should you do?

There’s something that successful holistic practitioners, coaches and wellness professionals know. And I’m about to give them away to you right now….

Holistic-Preneurs know that in order to be successful not only once, but over and over again, so they can create a sustainable business that they love to wake up to each day, that they need to be doing four core activities in their business.

The four must-have secrets that Holistic-Preneurs know are needed for success are:

1. Mastery – Holistic-preneurs are constantly learning and going to the next level in their business. They seek out the best and newest tips and tools so they can follow their passion and create success doing it.

2. Mentorship – Holistic-preneurs never “go-it-alone” instead they always seek out a a mentor to support them and guide them to be their very best and to see results quickly rather than at a snail’s pace.

3. Mastermind – Holistic-preneurs surround themselves with other big-thinkers in community in order to hold themselves accountable and stay on track.

4. Movement – Holistic-preneurs take action. They don’t wait for things to come to them, instead they take action and create big results.

If you follow these four steps, you’ll see major shifts in your business like….

• attracting all the ideal clients you desire
• truly being authentic in your marketing so you can have fun in your business
• gaining confidence in speaking with potential clients so you know exactly what to say
• paying off debt from your training so you can finally get ahead
• working less while serving more and making more
• Plus…being able to fully embrace your healthy, holistic lifestyle…buying all the organic food you want, going to yoga as much as you want, geting massages and take spa retreats or whatever else fuels your soul.

Sounds good, doesn’t it? That’s why I’m excited to share with you how you can learn all this and much more in my Mastermind and Mentorship program, Lead Love & Light, where nothing will be left uncovered. We’re going deep so you can see results right away, gain clarity about what to do in your business while attracting clients, earning purposeful profit and creating personal breakthroughs so quickly you’ll wonder how you spent all last year in struggle.


“I signed up Five New Clients at my new rate and doubled my list size!”

“Suzanne helped me sharpen my focus in my business. Her experience as a wellness professional combined with her knowledge of today’s business and marketing techniques were exactly what I needed to go to the next level. Working with Suzanne, I signed up Five New Clients at my new rate and doubled my list size! Plus, with Suzanne’s support, I’ve launched a list-building, revenue-generating website that works, learned how to build new client relationships over the web, created some amazing joint venture partnerships for client referrals, and have been asked to be a featured expert with my own column…all while launching a book at the same time! I knew Suzanne was the right coach to help me to take my business to the next level and my expectations were surpassed!””

Patti Bartsch
Holistic Life & Wellness Coach

“If you want to get on the fast track to success as a Wellness Professional, then you can’t afford not to check out what Suzanne Monroe is up to.”

“Most entrepreneurs in the wellness field have
so much to offer, but no one ever taught them the business tools they need to be successful. Suzanne Monroe is dedicated to teaching holistic professionals how to create thriving businesses that make a difference in our world. As a Millionaire Coach, I’ve personally trained Suzanne and I know that her work is changing the lives of wellness professionals everywhere who want to finally break free from the service-model struggle and learn how to leverage their time and talents in a big way.”

Sheri McConnell
CEO of The Smart Women’s Institute of Entrepreneurial Learning
Author, “Smart Women Know Their Why”

Take a look at the Weekly Support you’ll receive as you transform your passion into a thriving business over the next four months….

The Lead Light Love Program Experience

February 1, 2012 – June 1, 2012

Experience support, guidance, growth and huge leaps in your business with these benefits….

Mastery (week 1 of each month)


LIVE Mastery Training Calls (4) –

Mastery training calls are where you’ll go deep into the content, tools and Holistic Business success secrets that I’ll be turning over to you. In each Mastery training you’ll be supercharged with the steps you need to create success and you’ll receive done-foryou blueprints, templates and scripts so you don’t have to reinvent the wheel. Mentorship (week 2 of each month)

Mentorship (week 2 of each month)


LIVE Mentorship and Q&A Calls (4) –

Mentorship involves both group coaching and private mentorship. Each month you’ll
have a core Mentorship Coaching call

Mastermind (week 3 of each month)


Small Group Mastermind Calls (4) –

Your Mastermind will consist of 4 to 7 holistic pro’s also participating in Lead Love Light. You’ll meet monthly in a peer-led Mastermind call with support of the Mastermind Guide. Then you’ll connect for even more support and sharing all month long in the Lead Love Light Online Mastermind Forum.

Momentum (week 4 of each month)


Momentum Action Steps

Momentum weeks are where you get down to implementing, taking big action and seeing big results! You’ll focus on three goals during each Movement week provided via the Lead-Love-Light Action Guide and get support from your Mastermind partners and Members Forum.

Personal One-on-One Business Breakthrough Sessions with Suzanne


You’ll enjoy two one-hour private Business Breakthrough Sessions with Suzanne which you can book anytime during your program so you’ll create even more personal breakthroughs, get all of your questions answered and experience one-on-one support that will catapult you to the next level in your business.

The Lead-Love-Light Forum


Weekly Accountability & Support-

This private, members-only forum will allow you to share ideas, get feedback and stay committed during your program as you connect with other participants and stay accountable week to week.

The Lead Love Light program is extremely comprehensive, as you can already see. And you’ll know it’s for you if you are truly committed to creating big leaps this year with tons of support and guidance in an intensive, hand-holding program.

Let’s take a closer look at what tools you’ll gain each month during your Mastery trainings of Lead Love Light.


Mastery 1 – Your Signature Support Suite:

How to Build a Sustainable Six Figure Business
You Love Filled with Lasting Client Relationships so Never Have to wonder where your next Client is Coming From

Lead Love & Light is not just about finding clients in the short-term, it’s also about creating a sustainable business for years to come. Building long-lasting relationships with clients so you’re not always chasing new ones is essential to growing your business. In this Mastery step, you’re going to fall in love with what you do for others with your own signature set of products that change lives.

You’ll receive:

The Holistic “Signature Support Suite” – Create Expert Status by defining your own clear, beautiful brand that sells and heals. You’ll build your Signature Suite of programs and create a consistent flow of clients through your programs and products so you can build client relationships that last, without reinventing the wheel, going broke or getting burned out.

The VIP Program Manual – Learn how to create high end coaching and client programs in order to leverage your time and talents and create amazing breakthroughs for your clients. You’ll design your own VIP program with juicy benefits that will have clients rushing to sign up with you.

The Holistic Pro’s Secret Weapon: Your Magic Back-End Bullet– This tool is worth the entire program itself! This single strategy will change the way you do business forever as you create a back-end system that will have you keeping your clients for years to come……

Authentic Marketing – You’ll learn how to reach your ideal clients by developing heartbased, holistic marketing strategies that you’ll love to implement because they’re easy, fun and they work!

Learn How to Grow your Community and continue to Provide Incredible Value all along the way as your clients spread your work like wildfire

Mastery 2 – Passionate Profits

Breakthrough to More Clients & More Dollars

Learn how to get more paying clients right away so you can create Passionate Profit Profit in your business before you do anything else! Having a revenue stream from clients is the first step to building your business and you’re going to learn the most effective way to accomplish this in the least amount of time.

You’ll receive:

Sign Up the Right Clients Now – The proven Holistic Business Formula designed to DOUBLE your practice over the next 12 week

Authentic Selling Toolkit – No more uncomfortable “salesy” conversations, you’ll feel comfortable sharing your work and supporting others to make an investment with you.
The Holistic Pro’s Secret Weapon: Your Magic Back-End Bullet – This tool is worth the entire program itself! This single strategy will change the way you do business forever as you create a back-end system that will have you keeping your clients for years to come……

Initial Consult to Paying Client Script – You’ll know exactly what to say, how to say it authentically and be able to overcome any objection to turn your initial consult into a new client with ease

Discover Session Invitation Letter – Use this proven email script to generate initial consults in a flash! Combine this letter with the above “paying client script”, and you’ll be rollin’ in new, paying clients!

PLUS….The Breakthrough Coaching Guide – Learn how to help your clients have true breakthroughs and lasting results by asking the right questions. You’ll help them reach their goals faster so they’re ecstatic and your referrals are limitless.

Mastery 3 – Lead & Launch

Master the Art of Launching and Enrolling your programs and Filling them with your ideal clients!

In this month, you’ll learn the secrets to a successful program launch and set the date for yours with the support to make it happen. You’ll gain the confidence you need to enroll new clients with the exact steps of what to do and when.

You’ll receive:

The Irresistible Offer Launch – Learn how to create Irresistible offers and launch them correctly in order to work with groups, leverage your time and create consistent cash flow.

Your Launch Timeline Blueprint – You’ll follow this blueprint every time you launch for proven client enrollment success

Program Pricing & Packaging Templates – Learn what to include and what not to include to create irresistible programs and know exactly how to price them for profit

Mastery 4 – The Leveraged Holistic Business:

Create Passive Revenue and a Leveraged Business all the way to six figures and beyond!

In Month 4, you’ll go behind the scenes of creating a six figure SYSTEMized business, so you can grow your business with systems in place that create consistent, recurring and passive income. In this step you’ll learn the exact steps I took to build a business that will LOVE you back and how to do it with integrity and ease

You’ll receive:

The Lead Generation & Automated Followup System – Connecting with and Following up with potential clients will be easier and more effective than ever with the how-to’s of this system.

Multiple Streams of Income – You’ll learn how to create revenue streams that flow into your holistic business so you can benefit from many streams of income to support your practice.

Develop Online Profit Strategies – It’s always to fun to go to sleep at night and wake up to money in your inbox! You’ll learn the technical how-to pieces to implement online profit as well as how to develop online strategies that offer your holistic programs to a global community.

PLUS….Create Your First Home-Study Program – This leveraged model will have you create a profitable information product you can offer to clients right away or bundle with other programs to add value and increase profit. No need to worry! This isn’t about more work, it’s about Leveraging your time and NOT reinventing the wheel!

Plus, you’ll receive these Exclusive Program Bonuses Valued at Over $5,000

Bonus #1:

The Holistic Business Success System

You’ll get instant, downloadable access to the Holistic Business Success System 12 Week Home Study Program including audios, blueprints, templates and more. Training
Topics include:

• Profit Infusion: Attract Your Ideal, Paying Clients Now
• Revenue Roadmap: Your Step by Step System to Six Figures
• Authentic Marketing: How to Share Your Message with Heart-Based Marketing
• The Client Retention Formula: Building Lasting Client Relationships
• Powerful, Profitable Partnerships: Multiply Your Efforts with Support
• Money Models: Move from Trading Dollars for Hours to Leveraged Income

Value: $1,997

Bonus #2:

Complimentary Membership

You’ll receive Professional Membership to the IAWP

Value: $197

Bonus #3:

mP3 Audios of all Live Training Calls

Yours to keep for your Holistic Business Library.

Value: $1,997

Bonus #4:

Done-for-You Templates, Blueprints and Scripts

Handouts, client scripts, email scripts, blueprints, checklists and templates you can use to save time and energy while you focus on what you do best!

Value: $997


“Every successful holistic practitioner needs a mentor who can guide them.”

“As a million dollar coach to holistic practitioners, I know what it takes to create a business that is
authentically aligned
with your work and also makes the kind of money to support your lifestyle. It’s not something you want to do alone … every successful holistic practitioner needs a mentor who can guide them. And Suzanne Monroe is that perfect mentor for wellness professionals because she’s actually achieved everything she teaches. Suzanne is creating a huge shift for holistic professionals so they can finally leave struggle behind and step into creating the income they deserve.”

Sharla Jacobs
Award-Winning Million Dollar Coach
Founder of Rejuvenate Your Practice

“This program is definitely worth your time and investment if you want to get on the fast track to making money doing what you love.”

“Working with Suzanne has allowed me to take what was just an idea and create a big vision for my business.
Suzanne showed me the way to creating my first program and how to launch it successfully. This program is definitely worth your time and investment if you want to get on the fast track to making money doing what you love in your holistic business.”

Lisa LeVerrier, Wellness Coach

The Lead Love & Light Program is by APPLICATION ONLY. I’m only taking a handful of committed and passionate Holistic Pro’s to join me on this journey. The reason is, I want to give dedicated time and lots of personal support to each participant.

If you are ready to experience Freedom and Happiness in your business and feel supported with each step you take, then follow these next steps:

1. Download your Application Today Here

2. Fill our your Confidential Application and Fax it to the IAWP at 888.836.2362 or scan and email to us at [email protected]

3. We will let you know within 2 business days of your Application Acceptance.


“If you want to monetize your passions as a holistic practitioner, then don’t pass up the chance to spend as much time with Suzanne as you can!”

“Creating abundance as a holistic practitioner doesn’t happen overnight. It’s a combination of many factors that are best developed when you have the right coach or mentor. As a Lifestyle Design Consultant for “Yoga-preneurs”, I’ve seen how holistic practitioners struggle without guidance and the right tools. Suzanne is an amazing coach who will guide you in stepping into your true potential as a wellness professional.”

Kris Ward
Yogapreneur & Lifestyle Design Consultant
Owner Abundant Yogi & Trikaya Yoga


I truly look forward to meeting you and supporting you to build the holistic business of your dreams this year!

Thriving Together,

Suzanne Monroe
Holistic Business Coach & Mentor
Founder & CEO, The International Association of Wellness Professionals

“In just one week….I have been fueled with inspiration and enthusiasm!”

“Going into this new profession as a Holistic Nutritionist, I definitely had the fear of sitting at a desk client after client and questioned is this really what I want, but in just one week in working with Suzanne, I have been fueled with inspiration and enthusiasm! Suzanne’s guidance, blueprints and templates have shown me how to find my ideal
and have given me the steps to design a business that fits me and my lifestyle. It has confirmed that my desire to start a business with a unique touch is possible. Suzanne’s programs have provided the feeling that someone is cheering you on and truly wants to see you succeed.”

Jen Arsenault, Holistic Nutritionist

“There is No One Better than Suzanne to Teach You!”

“Suzanne has an incredible ability to mentor others to be both aligned with helping others as well flourishing into successful entrepreneurs. If you want to learn how to become a successful entrepreneur in the wellness industry, there is no one better than Suzanne to teach you. Her events, products and programs are best-in-class!”

Leanne Grechulk
Founder of HealthyGirl
Author of ’30 Days to Wealth’

“Clients are now saying ‘Yes!’”

“My business has truly grown to the next level!
I’ve learned how to successfully market my services to clients who now say “yes”, how to create program launches and grow my list, and how to create virtual products that support me to help people all over the world!

Michelle Bersell
Life Coach
& Author
Creator of the F.E.E.L. Virtual Mastery Program

“I was scared I was going to have to give up on my passion and go back and get a “real” job”….

“Suzanne helped me to craft a blueprint for my business to achieve my big vision. I am now moving forward with confidence because I have a plan in place with systematic steps that generate revenue in my business now and for the future!”

Susan Emmer
Health Coach

“I now have a real game plan and clients, with dozens more potential clients interested!”

“When I started my wellness coaching practice, I was not used to finding clients on my own, as I used to work for large corporations. I found myself hitting a wall in terms of my business skills…..Suzanne and the IAWP are the real deal. There is so much information to learn from and wisdom to be gained backed by hard won, real world experience. I have learned so much … I now have a real game plan and clients, with dozens more potential clients interested! I know exactly what I need to do next. Just as our clients need us for support on their journey, why walk through unfamiliar territory when you can have a guide to show you the way? Holistic business coaching works. I am proof. Success is inevitable.”

Edie Summers
Certified Wellness Coach

“In just one short strategy session, Suzanne created a major breakthrough for me in my health coaching practice….”

“In just one short strategy session, Suzanne created a major breakthrough for me in my health coaching practice. I was able to determine how to price and package my programs and create a joint venture partnership to increase client referrals. I also figured out how to leverage live events for connecting with new clients. I now feel confident in partnering with other like-minded businesses while I build my own unique brand as a wellness entrepreneur.”

Lauren Maxwell
Certified Health Coach

“Working with Suzanne I experienced exciting breakthrough after breakthrough….”

“Working with Suzanne I experienced exciting breakthrough after breakthrough on how to build my business. With Suzanne’s advice and excellent tools, I was quickly able to identify my niche and define the clear steps to move forward with my business. Suzanne’s insights, clarity of expression and enthusiasm are inspiring. She makes business planning fun!”

Robin Pruitt
Certified Health Coach

“I’m so happy I invested in myself…I can already see the huge impact it has made!”

“Before I found the IAWP and met Suzanne Monroe, I was struggling with finding clients, pricing my services and with my overall business plan. Suzanne taught me how to actually find and connect with clients who want to pay for my services. She’s given me a step-by-step plan to follow that generates income doing the work I love. I am so happy that I invested in myself…I can already see the huge impact it has made on my business!”

Michele Gould
Nutritionist & Founder,
Let Gets You Healthy

“If you want to learn Heart-Based Marketing strategies that are in alignment with your message as a Holistic Professional, then I highly recommend you work with Suzanne…”

“I teach entrepreneurs how to create Irresistible Offers and how to sell without being “salesy”. As a Faculty Member of the IAWP, I’ve seen how Suzanne is truly dedicated to teaching Wellness Professionals how to connect with clients and grow their businesses without feeling ‘salesy’ or inauthentic. If you want to learn heart-based marketing strategies that are in alignment with your message as a holistic professional, then I highly recommend you work with Suzanne and get on the fast-track to a thriving wellness business.”

Lisa Sasevich
The Queen of Sales Conversion


Copyright © 2012 The International Association of Wellness
Owner, Suzanne Monroe
P.O. Box 622 Cedarburg, WI 53012
[email protected]

Legal Disclaimer: The International Association of Wellness Professionals (IAWP) is a division of Intelligent Health Group, LLC. Every effort has been made to accurately represent the IAWP’s programs and benefits. Results shared
on this website are believed to be accurate but not intended to guarantee anyone’s personal results.

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