International Association Wellness Professionals
The #1 Reason Holistic Practitioners and Coaches Struggle
Guest Blog by Michelle Bersell
Let me start with some amazing news. If you are a holistic practitioner, studies demonstrate that your income can easily reach the 150K mark per year! Not bad for doing something you love right? If your income is at that level or beyond, I applaud you because you are experiencing the potential this work has to offer.
At the same time, there are also many holistic practitioners and coaches who are struggling to make ends meet. So, if you find yourself in this category, please know you are not alone! When a holistic practitioner is struggling, what this means on a deeper level is that you aren’t reaching the number of people you are capable of serving. Besides the financial struggle, this tends to pull on your heart strings because you strongly feel this is the work you are meant to be doing in the world. This leaves you committed to your cause, yet struggling to see a path that will allow your business to thrive.
Trust me when I say, I know how painful this struggle is. After receiving my training in clinical psychology, I took a pass on the traditional path of psychology. My heart was guiding me to use the training as a coach, so I could guide people to uncover more of their potential. I believed in this path so deeply because it challenged me both personally and professionally.
At the same time, the reality was that my psychology cohorts were building their businesses to six figure practices, while I was barely making 20K a year. Still, I kept the faith and kept working my business to no avail. Each year, at tax time, I would look at the abysmal numbers and just cry. I just couRead More